Revenue attribution
Because your CRM, clients and finance share one database, Marketing can show which sources actually earned money — not just clicks. It traces every marketing source all the way to real revenue:
Source
Ads, Referral…
Lead
Client
converted
Invoice
EGP
Open Marketing → Revenue attribution to see, per source: leads, conversion rate, open pipeline, won value, and the amount invoiced and collected (in EGP). Cancelled invoices are excluded.
Try it on your own company's data — free.
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